About Us
Welcome to Dominate, the place where the mind meets talent and determination takes control. Founded in 2017 by Alessandro Maestri, a former professional baseball player and his wife Gema Morales Espinoza, Dominate is more than just a sports brand. We are a movement, an idea, a mindset.

Our Story
Behind Dominate lies the experience of years spent on the field, where Alessandro Maestri learned a fundamental lesson: in baseball, the mind is the key to excellence. The mind controls the body, and without a strong and resilient mindset, one cannot hope to dominate the game or life.

Why "Dominate"?
The name "Dominate" stems from our deep belief that true mastery is not over the ball, but within the player's mind. Being able to control thoughts, maintain a positive mindset, and react resiliently to challenges is what makes a true champion.

Baseball is 10% what happens to you and 90% how you react to what happens to you.

This is the heart of Dominate.

Our Mission
Our mission is simple yet powerful: we want to constantly remind players wearing our products to always be able to dominate their minds. Our tagline, "90% Mental," represents our unwavering belief that victory starts in the head.

We aim to inspire players to develop a positive internal dialogue, believe in themselves, and overcome every obstacle with determination.
Join us on this journey toward mental and physical excellence. With Dominate, you are more than a player; you are a dominator.

Thank you for joining us on this incredible adventure.

With determination,
The Dominate Team